Wednesday, February 1, 2017

Hello- Adele


   The next project in my video class is a music video, so we are looking at inspiration for our own projects. This music video tells a story about a breakup, but the boyfriend no longer wants to contact the girlfriend, which is why the title is 'Hello'.

   This music video contains some very important aspects. For example, there was a rack focus shot in the beginning of the video that was executed very nicely. Also, the video had an appropriate amount of exposure and it gave the video a haunted effect. The shots had smooth movements, especially from an aerial point of view.
 
   The story was about Adele and how here boyfriend or significant other left her and she is trying to reach him but he refuses to answer. The music video shows both people in the relationship and what is going on in their lives. Through techniques like different camera angles, the story took the viewer on an emotional ride and had a beginning, middle, and end.

    Adele's music video had some important elements that I could use for future projects. The director placed the camera in some awkward places but it gave the video a special touch that is not used in most projects. They also used a variety of different camera angles that helped complete the video. These shots were well executed by the director. I feel like the black and white effect could be toned down a little bit or keeping the natural clips with less saturation would have suited the video a little better. Overall, the video told a great story through each shot. I also really liked the location where it was shot because it contributed to the haunted and abandoned effect.

 

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